Step 1 of 10
Before we get started, let's cover some basic contact details to get better acquainted!
Let's get the specifics sorted to lay the groundwork for our discovery.
Tell me a little bit more about your business and what you do.
Now we are firm believers in community over competition, and staying in your own lane - but knowing how your competitors talk to the shared ideal clients is a great tool to better understand the market and what is or is not currently working in it.
Let's dream a little! The brands you list in this section (that you like or don't like) do not have to be related to your industry at all. They are brands (and branding) that you feel strongly aligned or that you strongly dislike - even if they have a completely different offering.
What are three brands you love, and why?
Let's get to know the people you will be serving a bit better - what makes them tick?
So tell me a little bit more about how your brand and business came to life, and the plans you have for it
Where do you see yourself and your business / brand in:
Now let's deep dive into getting to know your brand. For this exercise, I would like you to imagine your brand being a real living breathing person. Imagine what they look like, sound like, dress like. What are their favorite foods, colours, perfumes, etc. Once you have crystalised this image in your head, continue with the questions below. This is a great excise to help get clear on how you want your brand to be perceived and how best to communicate it.
Which terms describe your brand and how you want to be perceived, best?
Let's look at design components, and what appeals to you the most.While we will always hold these preferences in high regard, our concepts might not always include these exactly in order to stay true to the brand and ideal client - but we would always be happy to talk through the rationale behind our recommended choices.
Thank you for helping us peel back a layer and get to know you more. This is the start of something REAL GOODLet us know any final questions, thoughts or comments below.We will be in touch with the next steps in a day or two